May 23, 2022 


Jack & Lily hosts a photo contest each season for two lucky winners to win a pair of J&L shoes! Stay tuned for more contests in the future on our Instagram @jackandlilyshoes . Checkout our latest post here.

Apr 05, 2022 


Checkout our new arrivals for the perfect Spring and Summer season shoes !

Nov 16, 2021 

WINNERS | J&L Fall Contest

Jack & Lily hosts a photo contest each season for three lucky winners to win a pair of J&L shoes! Stay tuned for more contests in the future on our Instagram @jackandlilyshoes . Checkout our latest post here.

Sep 14, 2021 


We just launched our new collection The Basics and we cant wait for you to join in on the fun! $28 classics are just what you need to start the season off right. Checkout our new collection here.

Aug 26, 2021 

WINNERS | J&L Summer Contest

Aug 16, 2021 

REVIEW | Luke’s Sandals

Adorable Luke starts his summer off right in his new Rio Gladiators! Checkout @allthingslottieandluke to see their full review of their new pair of J&L shoes here.

Aug 03, 2021 

REVIEW | Lottie and Luke

Our friends over at @allthingslottieandluke reviewed our quality J&L shoes, sharing their own experience as collaborators, parents, and customers. Checkout their blog to see the full review here.

May 03, 2021 

REVIEW | Joyful Munchkins

Lean reviews her new Jack & Lily shoes and the benefits of Jack & Lily shoes for her daughters foot development and first time walking!

Read it here.

Apr 19, 2021 

FEATURED | Baby Nook Shop

Our friends at Baby Nook featured our Jack & Lily My Mocs in a stylish outfit curated by Alison Heckard. We love when local businesses support one another, spreading the love in our community.

Featured here.

Apr 06, 2021 

REVIEW | Benny’s Curated Outfit

Krystal’s stylish outfit for her son Benny makes us all the more happy our mommy’s enjoy our baby shoes. Krystal reviews her new Jack & Lily shoes and the benefits of Jack & Lily shoes and our Canadian company.

Read it here.

Dec 02, 2020 

REVIEW | Simple Ula’s Holiday Gift Guide

Simple Ula, a fellow mama added our Hunter Boots to her Holiday Gift Guide. Read it here.

Mar 24, 2020 

REVIEW | Sarah Pearce, Strollerfiit

Sarah Pearce, a Postnatal Fitness Specialist, barefoot shoe enthusiast and longtime Jack & Lily fan, shares with her readers the benefits of barefoot shoes.

Read it here.

Jan 24, 2020 

Video | Bianca Figz Reviews Jack & Lily Shoes

Mommy vlogger and longtime Jack & Lily customer Bianca Figz has been fitting her little one in J&L’s since she was about 5 months old. Watch her video to see why she loves Jack & Lily Shoes for her baby. Follow her on Instagram and YouTube for more video reviews!

Nov 29, 2019 

Soft Sole Baby Shoes Can Add Style to Your Baby’s Outfit

pink fringe baby shoes
Do you have a hard time looking for a pair of baby shoes? Parents are always looking for the best quality shoes that not only support and protect their children’s feet but are also stylish and unique.

Our feet are considered a foundation of our body, and we must take care of them to prevent leg, foot, and back pain. There are only small selections of soft sole shoes for kids that support and protect healthy growing feet.

Providing your child with a perfect pair of shoes from the time they start learning to walk up to their teenage years will keep the legs and feet healthy. This will also allow them to perform their everyday tasks without legs or feet getting hurt.

There are various benefits of providing soft sole baby shoes to your child. Children are active and always on the go. Soft sole shoes made of high-quality materials like genuine and vegan leather offer extra comfort, protection, and support to the feet.

Here are the features that leather shoes offer to the kids:

Durability and better fit
High-quality shoes last longer. Shoes made with genuine or vegan leather stretch will mold to the feet, providing the child with extra support and comfort.

Well-designed shoes allow for maximum airflow, letting your child’s feet breathe, which minimizes bacteria growth and keeps them healthy.

Easy to maintain and clean
Shoes made with genuine or vegan leather can be spot-cleaned easily and air-dried.

Providing your children with a pair of well-designed baby shoes is a better investment, which will keep your child’s feet feeling healthy and comfortable.

Nov 15, 2019 

Video | My Flexx Boots and My Boots
With the chillier temperatures upon us, many of you have been asking us whether our boots are just as flexible as our My Flexx and My Shoes. Short answer – YES! 👌🏽

Both our boots have our signature flex-soles for extra bend-ability and protection against the elements inside and out. The hook and loop closures help ensure a custom fit and make it easy for little ones to do it themselves.

And while hugs are the best way to keep warm, the faux fur covering the entire inside of the boots help add to the coziness! Click here to see our selection of stylish boots for your little one!